Online marketing consultancy · Netherlands & international
Online Marketing
Orchestration
Paid Media · Performance Marketing · Strategy
20 years of experience in both B2B and B2C markets, from scale-ups to international SaaS companies. Every strategy is built on data, tested in practice and aimed at sustainable growth. Improve results with effective Ads campaigns, strong SEO, AI-driven optimisation and decisions grounded in data and insight.
Clear, data-driven and focused on results.
Does this sound familiar?
When online marketing is running, but commercial results are lagging behind
Your campaigns are live, leads are coming in and the reports look good at first glance. Yet the question remains whether marketing is truly contributing enough to revenue, pipeline and growth.
Plenty of leads, but not enough quality
The numbers look good, while sales notices that too few leads are actually relevant or convert into opportunities.
Solid platform results, but little commercial impact
Google Ads or LinkedIn Ads show decent conversions, but that result isn't sufficiently reflected in CRM, pipeline or revenue.
Multiple channels, but no clear direction
Paid Media, SEO, content, agencies and internal teams are all working on marketing, while no one oversees the overall return.
Plenty of data, but little direction
Dashboards and reports contain enough figures, but don't always answer the key question: what needs to change now?
What we do
What can ClickEdge do for your organisation?
From targeted online marketing services such as Google Ads management, SEO and AI optimisation to LinkedIn ABM campaigns. ClickEdge helps organisations align channels, data and strategy more closely. Advice and execution stay together throughout.
We look not just at individual campaigns, but at how they connect. Which channels genuinely contribute to results? Where is budget used effectively, and where are opportunities to improve performance further? Data and clear reporting form the basis for substantiating choices and steering with intent.
The focus differs per organisation. Sometimes it's about improving and managing existing campaigns, sometimes about developing a broader online marketing strategy or temporarily supporting a marketing team. Always with the same starting point: looking closely at what's needed, executing practically and continuing to optimise for results.
- 01
Paid Media
Google Ads, LinkedIn Ads and ABM.
Targeted campaigns, continuously optimised for reach, leads and results.
- 02
Performance & data
Measuring, analysing and optimising.
Translating data into concrete insights and improvements that contribute to performance.
- 03
Strategy
Channel choices, budgets and growth direction.
A clear online marketing strategy based on goals, market and available resources.
- 04
Orchestration
Oversight of channels, campaigns and execution.
Bringing strategy and execution together and making sure activities reinforce each other.
Services and expertise
What ClickEdge focuses on
The strength isn't in using as many channels as possible, but in knowing where the biggest impact can be made. ClickEdge combines in-depth knowledge of Paid Media with performance, data, strategy and online visibility, with the emphasis on channels and activities that measurably contribute to results.
Paid Media
Google Ads, LinkedIn Ads & ABM
Growth requires tight control over budget, targeting and optimisation. With Google Ads, LinkedIn Ads and Account Based Marketing, we reach audiences based on search intent, company profile, job role and behaviour. Sometimes that calls for scale, but often it's precise segmentation and control over where budget lands that matters most.
Campaigns are continuously assessed on what they actually deliver. Not just clicks and reach, but leads, quality, cost and ultimately the contribution to commercial objectives.
- Google Ads
- LinkedIn Ads
- Account Based Marketing
- Campaign optimisation
- Reporting & Dashboarding
- Lead generation
Performance & Measurement
Data, optimisation & clear reporting
Good campaigns have little value if it's unclear what they actually deliver. That's why we look beyond the numbers within a single ad platform. We bring performance together, track developments over time and translate data into insights decisions can be based on.
Reports and dashboards should above all provide clarity. Not a collection of figures just because they're available, but insight into the KPIs that matter. This makes it easier to see where performance is improving, where budget is being lost and where there's room to optimise further.
Online visibility
SEO, AEO and findability
Visibility goes beyond a high ranking in Google or reach through ads. It's about your organisation being present where potential customers search and orient themselves. That's why we look at how paid campaigns, organic findability, SEO and the growing role of AI platforms in finding and selecting information fit together.
Sharp advice
Strategy, consultancy and orchestration
Not every channel, campaign or new marketing trend is useful for every organisation. ClickEdge takes a critical look at where time and budget can have the most impact, and also flags what's unlikely to deliver. That can lead to a new approach, but just as often to improving, simplifying or stopping what's already in place.
About ClickEdge
Experience in building strategy, but also in taking charge of the execution itself.
Worked for various well-known e-commerce companies in roles such as Online Marketer and Online Formula Manager in the Netherlands, and for international SaaS organisations with full control over budgets ranging from 10K to 100K per month.
Behind ClickEdge is Manfred, an online marketing consultant with over 20 years of experience. That experience has been built up both on the organisation side and within the campaigns themselves. At ClickEdge, advice and execution stay closely connected.
Experience
Companies we have worked at or with
Coverage
Based in Wassenaar, active nationally & internationally
ClickEdge works from Wassenaar for organisations in the Netherlands and beyond, with experience in both B2B and B2C, from Dutch e-commerce to international SaaS organisations. Working together can take place on site, remotely or in a hybrid setup.
Want to find out what ClickEdge can do for your online marketing?
A short conversation is usually enough. Tell us what you're working on, and we'll give you an honest view of what's possible.